Parade of Homes – Plan Book Advertising

Ad Space Deadline: July 14, 2017

The Home Building Association of Richmond’s Parade of Homes is the best showcase of new homes and remodeled homes throughout the Greater Richmond area. There’s no better way to reach the thousands of people who are interested in these homes than through the Parade of Homes Plan Book.

The Parade of Homes Plan Book is printed in an attractive magazine format that has a longer shelf life than other publications.

With detailed descriptions of each home entry, including a colorized rendering and floor plan, consumers refer to their Plan Books over and over again during the planning stage.  Advertising and publicity for the event will promote the Plan Book.

Make a smart, cost-effective business decision by advertising in the source for 2017 Parade of Homes information… with all the leads your ad is likely to generate; you’ll be glad you did!

  • The Publication: attractive, high-quality magazine format
  • Circulation: over 23,000 copies beginning September 23
  • Distribution: Available at all area stores to include Kroger, WaWa, all tour homes and HBAR.

Download the Advertising Packet Today!

Inquiries:  Victoria Moody

(804) 282-0400 ext. 2 or

Parade of Homes – Call for Entries!

HBAR is proud to sponsor the 66th consecutive annual Richmond Parade of Homes. The Parade will run over four weekends: beginning on Saturday, October 7th through Sunday, October 29th, with Remodeled Homes open October 28th-29th. Homes are open 12-5 pm. ENTRY & MATERIAL DEADLINE: MAY 26, 2017

Each entry receives:

  • Two-sided yard sign
  • 5 lead-in signs
  • 50 magazines
  • Colorized rendering & floor plan for your marketing purposes.
  • PLUS new home entries have a chance to be recognized as an Award Winner!

Click to view or download Parade of Homes – Call for Entries Packet

2016 New Home Report

The new home industry in Central Virginia had another strong year in 2016, according to a new report from the Home Building Association of Richmond (HBAR) and Commonwealth Partnerships (CWP). New home closings and the number of permits for new home construction increased in 2016 compared to 2015. The average new home price remained flat in 2016 compared to the previous year.

Data provided by Integra Realty Resources-Richmond (IRR-Richmond) indicates that the number of new home sales in Central Virginia increased by six percent and the number of permits was up 10 percent. The average new home price in the region was essentially flat in 2016 compared to 2015. The average price of a new home was $373,808 last year.

Click Here to View the Full 2016 New Home Report

2017 Message From the HBAR President

2017 HBAR President: John Waters

Dear HBAR Members,

John Waters, Biringer Builders

It is a tremendous honor and privilege for me to serve as 2017 Home Building Association of Richmond President. I believe our associations core is similar to that of my business, family first. We are an association of many businesses; some large, some small, some publicly traded, and some family owned and operated like Bringer Builders. The differences in our companies structures are what make our association unique, powerful, and successful. Each of us bring value to our industry and HBAR. We come with different perspectives while focusing on the common good for all, to protect and promote housing and one another.

I learned the value builder members, associate members, and HBAR working together many years ago while participating on Richmond Homearama. It was apparent to me that by working together we could accomplish so much more than any one of use working independently.

Over the last several years, my participation with HBAR has taught me what can be done when a dynamic team works together toward a common goal. Increased membership, increased retention, and legislative victories all prove what we are capable of as an association. The 2017 HBAR Executive Committee and Board of Directors are comprised of talented individuals from a diverse group of organizations.

My predecessors have positioned HBAR for success in 2017. In 2016 under President Pat Legaults leadership, the association held a strategic planning session. As President, I would like to support and follow through on four initiatives identified through that process:

First. The Legislative Committee has been doing incredible work, and we need to continue to support and guide the HBAR government affairs program to protect housing.
Second. HBAR will continue to host well high membership value events, and process feedback from members to ensure that we are providing opportunities for members to grow their business.
Third. Workforce Development is an industry challenge that affects all of us. HBAR will establish a workforce development task force address this issue head on.
Finally, by communicating the positives that our industry provides the local community, we will further our mission and the three previous initiatives will become more achievable.

I am extremely proud of the charity partnership that HBAR has formed with ASK Childhood Cancer Foundation. I would like to see our relationship with ASK continue to evolve in 2017 and allow every member the opportunity to be made aware of an organization that is making life better for kids in Richmond. This year our members displayed tremendous generosity, and I am excited to see what we are capable of doing next year.

We are a family. Thank you for allowing me to lead our family in 2017. Each of us plays a part in achieving our individual goals. If the housing industry achieves its goals, we will all achieve our individual goals. I look forward to seeing everyone this year at an HBAR event, Council/Committee Meeting or educational event. Please come say hello, I am proud to serve you.

Thank you for your support,
John Waters
2017 HBAR President

Homearama 2017 at NewMarket Estates – Marketing Opportunities


The Home Building Association of Richmond presents Richmond’s Homearama 2017 NewMarket Estates at RoundTrey.  This exciting show will feature 10 new homes. Each home is furnished, decorated and filled with the latest building and design trends.  NewMarket Estates, a new master-planned community in Chesterfield County, is home to this year’s event. This beautiful community is developed by Sowers Development

There are many unique opportunities to join Richmond’s Homearama 2017. This exciting event will feature some of the area’s finest builders in the community of NewMarket Estates.
More than 10,000 attendees are anticipated. Consumers will enjoy over-the-top new model homes, special events, exhibits and much more. Download the Marketing Opportunities below!

Richmond’s Homearama 2017 – Marketing Opportunities

Endorsement of Levar Stoney for Mayor of Richmond

“Richmond is truly a city on the rise and a city at a crossroads. The educational, entrepreneurial, culinary, and cultural renaissance that we have seen in Richmond is attracting regional and national attention. But there’s more work to be done – and it starts with electing leaders who take a collaborative, results-oriented approach to governing,” said Andrew Clark, Director of Governmental Affairs for the Home Building Association of Richmond.

On Wednesday, August 17, the Home Building Association of Richmond’s Multi-Family Housing Council announced our endorsement of Levar Stoney for Mayor of Richmond. Founded by the Home Building Association of Richmond in 2013, the Multi-Family Housing Council consists of a broad and diverse coalition of local private-sector leaders from the City’s real-estate and development industry.

Read Complete Release

If you are interested in joining the Home Building Association of Richmond and the Multi-Family Housing Council, you can apply here.

For more information please reach out to Andrew Clark, Director of Governmental Affairs,